Brand Management
Conference Recording, (Nov 25, 2023)
As power continues to shift from providers to consumers, putting the customer at the heart of your strategy is more important than ever –...
Conference Recording, (Nov 25, 2023)
In this session hear how to hire, empower and retain customer-service rock stars. Prompt | Personable | Empowered:Train and motivate your...
Conference Recording, (Nov 25, 2023)
Hear From: Lithium, Katy Keim, Chief Marketing Officer Stubhub, Mary Hill, Customer Service/Social Media Manager Comcast, Jared Schulthesis,...
Mark Kersteen, (Nov 25, 2023)
By building real relationships, Dell is capitalizing on social's most sought-after leaders
Cara Cummings, (Nov 20, 2023)
Cara Cummings from Fizzl Media shares her top pieces of wisdom from this year's event
David Howell, (Oct 29, 2023)
Communicating value to consumers is an on-going action that all brands need to be fully engaged with.
Brynn Smith-Raska, (Oct 27, 2023)
An interview with Ramkumar Ravichandran
Mark Kersteen, (Oct 23, 2024)
Insights from American Express, Southwest, and Symantec from #CSMCS
Matt Pigott, (Oct 20, 2024)
If brand journalism is on the rise, thank McDonald’s for laying its foundations a little more than a decade ago.
David Howell, (Oct 19, 2024)
Data literate consumers get better products, services, and experiences. Businesses get more accurate, holistic, and actionable data.
Nelsy Rodriguez, (Oct 17, 2024)
Our European correspondent Nelsy Rodriguez gives us the update on Europe's most impressive tech developments across industries.
Brynn Smith-Raska, (Oct 16, 2024)
"These quants need to watch Pixar’s 'Inside Out.'"
Nick Johnson, (Oct 14, 2024)
Marketing is changing—fast
David Howell, (Oct 13, 2024)
It's not easy, but it's crucial.
Mark Kersteen, (Oct 9, 2024)
There’s no shortage of excellent marketing being done by brands big and small.
David Howell, (Oct 7, 2024)
Customer data needs to become the foundation for your customer service.
Mark Kersteen, (Oct 6, 2024)
The award-winning marketer shares his approach.
David Howell, (Oct 5, 2024)
Why should consumers want you to have their data?
Matt Pigott, (Sep 29, 2024)
HSBC, AT&T, Red Bull, and Cisco make the case for putting quality content first.
Nelsy Rodriguez, (Sep 28, 2024)
Our European correspondent Nelsy Rodriguez shares her experience at Europe's biggest e-commerce show.